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Showing posts from March, 2018

Cost Effective Marketing for Emerging Brands - Admybrand

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Whether it is a big MNC or a small emerging brand, marketing is essential for both and even more for the emerging ones as it needs to mark its presence in the market where these MNCs  already own a lump sum share. Formulating a cost-effective marketing strategy should be one of the top priorities of a business.With the growing digital marketing landscape, there are some creative and cost-effective marketing methods that small business can use to increase awareness of their products or services. Here are 4 ways you can make that happen: 1.Content Marketing:  Content marketing is one of the most important marketing tactics that small businesses can use. 2. Organizing   Event:  Hosting an event is a great opportunity to market your business offline through networking. It boosts brand awareness and increases consumer knowledge of your products or services. 3. Email & Newsletters:  Emails are an inexpensive w...

Best Outdoor Media Advertising Platform | Top Hoarding Advertising Services Company

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Want to start a Marketing Campaign?? ADmyBRAND .... Remember the name! Effective marketing strategy is what makes you a growing company. All you have to do is understand, experiment and succeed. A marketing campaign shouldn't rest on a single idea, instead there should be a lot of research, proper plan and execution. You have to step out to make changes in your plan because no plan is perfect in reality and when in execution. Sometimes you tend to be lucky when you have Intelligence driven platforms which makes your job easy and interesting. Only thing you have to do is, Accept it. Customers are everywhere. So it is important for you to be there where customers are i.e. everywhere. Thus multi-channel marketing is important. When you want to start your campaign in multiple channels, it becomes a challenge as to whom to approach. There is often a gap between the Advertisers and the Media industry in India. This gap is bridged by  ADmyBRAND , an orga...

Outdoor Media Advertising Platform | Outdoor Media Advertising Services | Bill Board Advertising

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As a consumer, you will see outdoor advertising almost every day, although these days, it is harder and harder to actually grab the attention of the average customer. It is said that we see hundreds of outdoor advertisements every day, more if living in a city like Mumbai. But, recall of those ads is almost zero. So, doing it the right way it imperative or it is simply a waste.  Also known as out-of-home (OOH) advertising, outdoor advertising is a broad term that describes any type of advertising that reaches the consumer when he or she is outside of the home. Outdoor advertising is considered a mass-market medium, just like broadcast, radio, TV, and cinema advertising. For this reason, it is better utilized for broad messages, branding and support campaigns. If you are looking to do an outdoor ad, whether as an agency or for your own brand, remember that it cannot do the heavy lifting. Any attempts to do so will usually lead to a very cluttered and confu...

Why Digital Marketing is important for your business?

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Great ideas and creative products without creating massive awareness are like writing in the air.” In this era of Digitalization, everything has moved from physical to digital. This creative transformation makes the business or an idea stand out from the sea of competitors. No matter what your product or service is,  Digital Marketing  is a must! Now comes the question, why Digital Marketing when there are sales from the company’s website. This article would change your question i.e. from Why Digital Marketing to How Digital Marketing effectively. Here are main points highlighting the business potential of Digital Marketing. Greater Buzz Even an innovative product would require a solid marketing strategy. A strong entrepreneurial idea needs a proper platform to get recognized and accepted. Digital Marketing can help building a brand from its nascent stage. The main focus would be on campaigns in Social media, Email marketing, Mobile marketing which ...

How does Online Advertisement Work?

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Well ! Ads annoy us, and we are pretty much sure that you would have never come across any person who has said ” Oh my God! I just love Advertisements ”, but the truth is if ads didn’t exist, the web would just not be the same. But, did you ever wonder How online advertising works or tech giants like Google and Facebook afford to give their incredible services free of cost? You guessed it right, through ads. Google advertisements accounted for 89% of all their profit in 2014, that is a whooping $66 billion. Majority of that revenue comes from Adwords, the platform where websites bid money on specific search queries to stand in the top 4 search queries. (For example if you search for “cheap flight tickets”you will see cheapoair.com on top.) That makes Google the world leader when it comes to serving ads. Meanwhile, Facebook advertisements account for 80% of all their profit. The idea behind their ads is to target specifically to you and what your personali...